Gemma Taylor Photo

Gemma Taylor

Researcher (Alumni)


Lancaster University

A bit about Gemma Taylor

Baby media are highly prevalent in children’s day-to-day lives including storybooks, children’s television, DVDs, video games and more recently, mobile apps. I am interested in how infants and young children learn from baby media. During my PhD at the University of Sheffield, I looked at the relationship between infant visual attention when learning from television and learning outcome. I have since completed a Post-Doc at Binghamton University in New York looking at the role of visual attention on the transfer deficit, a phenomenon whereby infants and young children typically learn less from baby media than they do from a live interaction.

My Role in LuCiD

I am a Research Associate and Babylab Manager at Lancaster University. Within LuCiD, I am investigating word learning by infants and young children aged between 6-months and 3 years. Specifically, I am looking at how infants and young children transfer words learnt from baby media to the 3D world.

LuCiD publications (3) by Gemma Taylor

Taylor, G., Monaghan, P., & Westermann, G. (2017). Investigating the association between children’s screen media exposure and vocabulary size in the UK. Journal of Children and Media.

Frost, R., Twomey, K. E., Taylor, G., Westermann, G. and Monaghan P. (2015). Word for word. Nursery World Magazine, 27 July, 21-23

Taylor, G. & Herbert, J.S. (2015). The role of language cues on flexible memory retrieval at 12-months of age. Poster to be presented at the International Society for Developmental Psychobiology , San Sebastian, Spain.

Search all Publications